NISSAN ALTIMA

With excitement surrounding Nissan's launch of their redesigned Altima, Nissan’s bold position as a tech company became its core and major proof point. Thus Nissan’s Safety Shield 360 was highlighted to show how you’re in control and move the world around you.

DIGITAL + SOCIAL

The vehicle features were showcased on social platforms.
Click the CTA on the posts and it led back to Nissan webpage’s page, where the the consumer could learn more about the highlighted feature.